20 April 2009

Disappearing Brands in the Great Recession

We can/should distrust too many economic predictions especially seeing as how our own investment advisers didn't see the Great Recession coming. Still, when it comes to seeing a list of brands predicted to disappear, I'm drawn to it.

The current list comes from 24/7wallst.com and it covers 12 brands across several categories of goods. Auto, no surprise. Mid-scale clothing stores, um, little surprise. Airlines, well, logical but still a surprise probably because planes are so big and when we are in them we put our trust in them. It's then unbelievable to think something we put trust in (with our lives, after all) cannot stay in business. Purely psychological, of course.

The list is called Twelve Major Brands That Will Disappear.

© 2009 Mary Bold, PhD, CFLE. The content of this blog or related web sites created by Mary Bold (www.marybold.com, www.boldproductions.com, College Intern Blog) is not under any circumstances to be regarded as professional, legal, financial, or medical advice. Or education advice. Or marital advice. Or even a tip.

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